Module BUSI48715: MANAGING IN THE GLOBAL ENVIRONMENT (FT)

Department: Economics, Finance and Business (Business)

BUSI48715: MANAGING IN THE GLOBAL ENVIRONMENT (FT)

Prerequisites

• None.

Corequisites

• None.

Excluded Combination of Modules

• None.

Aims

• Acquire and demonstrate a specialist knowledge and understanding of those elements of economic analysis that are relevant for managing in the global economy.
• Develop skills in the application of economic analysis in business decision making and planning.
• Develop a critical understanding of key economic aspects of the global business environment and the impact of changes in that environment at national and international levels.

Content

• Micro foundations for managing in the Global Environment.
• Managing the global expansion of the firm.
• Macro foundations for managing in the Global Environment.
• Scenario Planning (this part of the module is taught in conjunction with the "Managing in the Competitive Environment" module).

Learning Outcomes

• By the end of this module, students will:
• have a specialised knowledge and understanding of: the underlying fundamentals of the market system; the economic nature of the firm; the importance of, and interaction between demand, costs and prices at the level of the firm and the market; the inter-relationship between the competitive environment and business decisions; the macro-economic environment, at national and global level; the internationalisation of firms and multinational activity;
• appreciate the highly complex nature of the economic system within which business operates.

• By the end of this module, students will:
• be able to apply their economic understanding in management decisions in the global context;
• have practised problem solving and analytical skills.

Modes of Teaching, Learning and Assessment and how these contribute to the learning outcomes of the module

• Learning outcomes will be met through a combination of lectures, groupwork, case studies and discussion, supported by guided reading. The summative assessment of the module, by written examination, will test students’ acquisition and articulation of knowledge and their ability to apply what they have learned in a particular context.

Teaching Methods and Learning Hours

Summative Assessment

Formative Assessment:

Multiple Choice Self-Assessment Exercises and Group Presentation.

■ Attendance at all activities marked with this symbol will be monitored. Students who fail to attend these activities, or to complete the summative or formative assessment specified above, will be subject to the procedures defined in the University's General Regulation V, and may be required to leave the University