Module BUSI57115: E-COMMERCE (DL)

Department: Business School (Business)

BUSI57115: E-COMMERCE (DL)

Prerequisites

• None.

Corequisites

• None.

Excluded Combination of Modules

• None.

Aims

• Provide an overview of e-commerce, its infrastructure and business models. Enable participants to plan, commission and manage e-commerce solutions.

Content

• Introduction to E-Commerce
• Managing E-Commerce
• E-Business Models
• The Technological Infrastructure of E-Commerce
• Security Issues in E-Commerce
• Legal Issues in E-Commerce and E-Government
• Business-to-Business E-Commerce
• Implementing E-Commerce Solutions

Learning Outcomes

• By the end of the module students will be able to:
• describe the critical elements of managing e-commerce in a competitive environment;
• describe at an advanced level the infrastructure of the internet and the way it operates;
• critically evaluate the theoretical constructs surrounding e-commerce applications;
• describe and critically appreciate the issues that surround the regulation and legalities of e-commerce.

• By the end of the module students will be able to:
• apply relevant theory in order to identify appropriate specialised solutions for business goals;
• source specialised e-commerce information.

Written communication; planning, organising and time management; problem solving and analysis; using initiative; computer literacy.

Modes of Teaching, Learning and Assessment and how these contribute to the learning outcomes of the module

• The module is delivered in discrete Units. These are designed to enable the learning outcomes to be achieved through a combination of specially written material, directed reading, reflection through self-assessed assignments and guidance for further reading. Module tutors provide feedback on formative work and are available for individual consultation as necessary (by email, telephone, post or fax).
• The written assignment will test students’ understanding of relevant concepts and their ability to apply and interpret what they have learned to the analysis of a particular issue in depth.

Teaching Methods and Learning Hours

Summative Assessment

Formative Assessment:

1 Compulsory Tutor Assessed Assignment, (1,500 words).

■ Attendance at all activities marked with this symbol will be monitored. Students who fail to attend these activities, or to complete the summative or formative assessment specified above, will be subject to the procedures defined in the University's General Regulation V, and may be required to leave the University