Module BUSI5C715: New Venture Creation

Department: Business School (Business)

BUSI5C715: New Venture Creation

Tied To

• N1K307: Entrepreneurship (full time) (see Postgraduate Handbook 2011-2012 for details)
• N1K607: Management (full time) (see Postgraduate Handbook 2011-2012 for details)
• N1K807: Marketing (full time) (see Postgraduate Handbook 2011-2012 for details)
• N2P109: Management
• N2P209: Management (Finance)
• N2P309: Management (Entrepreneurship)
• N2P609: Management (International Business)
• N5K609: Marketing

Pre-requisites

Corequisites

Excluded Combinations

Aims

• To provide students with advanced understanding of key processes associated with starting and growing an entrepreneurial venture, including obtaining finance.

Content

• Entrepreneurial process and new venture creation
• Opportunity recognition and development
• Environments for entrepreneurship
• Entrepreneurial strategies
• Business plan and resource requirements
• Creating the organisation - role of the entrepreneur and team formation
• Obtaining venture and growth capital
• Managing rapid growth
• Corporate venturing, university spin-offs and social entrepreneurship

Learning Outcomes

• Have an advanced understanding of the concepts associated with recognising and developing entrepreneurial opportunities;
• Have a critical appreciation of the theories concerning entrepreneurial strategies, management team formation and managing growth;
• Have an advanced understanding of the role and impact of investors in entrepreneurial firms;
• Have a critical appreciation of the differences between various entrepreneurial contexts such as corporate venturing, university spin-offs and social entrepreneurship.

• Be able to write a sound business plan, and to critically evaluate business plans.

• Written communication; planning, organising and time management; problem solving and analysis; using initiative; computer literacy; interpersonal communication; teamworking.

Modes of Teaching, Learning and Assessment and how these contribute to the learning outcomes of the module

• The learning outcomes will be met through a combination of lectures, seminars and groupwork (including group discussion of case studies and the development of a group business plan) together with individual exercises and guided reading.
• The assessment of the module, by group business plan and individual commentary, is designed to test students’ understanding and critical appreciation of the key concepts and issues associated with entrepreneurial activities, and their ability to apply them through the development and critical evaluation of a business plan.

Teaching Methods and Learning Hours

Summative Assessment

Formative Assessment

Group project and group presentation