Module BUSS3301: EAST ASIAN BUSINESS

Department: Business School (Business) [Queen's Campus, Stockton]

BUSS3301: EAST ASIAN BUSINESS

Pre-requisites

Corequisites

Excluded Combinations

Aims

• The aim of the module is to enable students to build up knowledge of real-world business and management dynamics within the East Asia region. The module will prepare students for working and doing business in the region and is based upon in-depth analysis of different national and business management systems from an inter-disciplinary perspective.

Content

• Broad economic explanations for East Asia growth, understanding competing paradigms of development, as well as the nature of economic crisis within the region.
• Introduction to the theory of business groups, the dominant form of business organization in East Asia.
• Analysis of the Japanese, Chinese and Korean business contexts, including study of cultural similarities and differences, and business groups and inward and outward FDI.
• An appreciation of emerging issues, latest developments and special situations within the East Asia region and what these mean for today’s real-world business management.

Learning Outcomes

• By the end of the module, students should be able to:
• to identify, conceptualise and articulate their opinions on region-wide economic and business trends/issues
• to appreciate the dynamics of leading, individual East Asian "business systems" and their management
• to translate that regional/national knowledge into more detailed implications for organisations and management in both East and West

• Model macro/micro level development
• Appreciate emerging strategic management issues
• Develop appropriate cross-cultural awareness and understanding

• Research and collaborate within a group project
• Take an active role in own learning
• Problem solving and analytical skills
• Review, plan, evaluate and articulate individually and in groups
• Take the initiative and work without supervision
• Written communication - critical analysis, presenting and articulating arguments
• Verbal communication - presenting analysis and articulating arguments in groups

Modes of Teaching, Learning and Assessment and how these contribute to the learning outcomes of the module

• Teaching is by lectures and seminars. Learning takes place through attendance at lectures, preparation for and participation in seminars, small group project work and private study.
• Formative assessment is by means of a written assignment.
• Summative assessment is by means of a 2500 word written essay, individual class contributions and a small group presentation. The individual contribution to case discussions in seminars will be assessed over the course of 8 out of the 10 seminars. The group project will be to develop and deliver a presentation on an East Asian management topic, this will be assessed in one of the Term 2 seminars by a 15 minute presentation including Q&A.

Teaching Methods and Learning Hours

Summative Assessment

Formative Assessment

500 word op-ed piece based on a current 'hot topic' in the region.