This is an archived handbook for a previous year. The current undergraduate and postgraduate handbooks can be viewed using the links above.
Postgraduate Handbook 2019-2020 (archived)
Module BUSI45315: E-COMMERCE (PT/EXECUTIVE)
Department: Management and Marketing
BUSI45315: E-COMMERCE (PT/EXECUTIVE)
| Type | Level | Credits | Availability | Module Cap | Location |
|---|---|---|---|---|---|
| Tied | 4 | 15 | Available in 2019/2020 | Durham |
Tied To
- N1KB17: Business Administration (see Postgraduate Handbook 2018-2019 for details)
- N1KD17: Business Administration [Finance] (No longer recruiting) (see Postgraduate Handbook 2010-2011 for details)
- N1KP17: (programme not found)
- NPK017: (programme not found)
Pre-requisites
- None.
Corequisites
- None.
Excluded Combinations
- None.
Aims
- Provide an overview of e-commerce, its infrastructure and business models.
- Enable participants to plan, commission and manage e-commerce solutions.
Content
- Introduction to E-Commerce.
- Managing E-Commerce.
- E-Business Models.
- The Technological Infrastructure of E-Commerce.
- Security Issues in E-Commerce.
- Legal Issues in E-Commerce and E-Government.
- Business-to-Business E-Commerce.
- Implementing E-Commerce Solutions.
Learning Outcomes
Subject-specific Knowledge
- Upon successful completion of the module, the students will be able to:
- describe the critical elements of managing e-commerce in a competitive environment;
- describe at an advanced level the infrastructure of the internet and the way it operates;
- critically evaluate the theoretical constructs surrounding e-commerce applications;
- describe and critically appreciate the issues that surround the regulation and legalities of e-commerce.
Subject-specific Skills
- Upon successful completion of the module, the students will be able to:
- apply relevant theory in order to identify appropriate specialised solutions for business goals;
- source specialised e-commerce information.
Key Skills
- Written communication; planning, organising and time management; problem solving and analysis; using initiative; computer literacy.
Modes of Teaching, Learning and Assessment and how these contribute to the learning outcomes of the module
- Learning outcomes will be met through a combination of lectures, groupwork, case studies and discussion, supported by guided reading. The written assignment will test students' understanding of relevant concepts and their ability to apply and interpret what they have learned to the analysis of a particular issue in depth.
Teaching Methods and Learning Hours
| Activity | Number | Frequency | Duration | Total Hours | Attendance Monitored |
|---|---|---|---|---|---|
| Workshops (a combination of lectures, groupwork, case studies and discussion) | 28 | Yes | |||
| Preparation and Reading | 122 | ||||
| Total | 150 | ||||
Summative Assessment
| Component | Component Weighting | Element | Length/Duration | Element Weighting | Resit Opportunity |
|---|---|---|---|---|---|
| Written Assignment | 100% | Written Assignment | 4,000 words maximum | 100% |
Formative Assessment
None.
Students who do not attend monitored activities shown under Teaching Methods
and Learning Hours, or who fail to complete the summative or formative
assessment(s) specified above, may be subject to the Academic Progress
procedures defined in the University's General Regulation V, and may be
required to leave the University.