Module BUSI43W15: Global Business (TAUGHT)

Department: Management and Marketing

BUSI43W15: Global Business (TAUGHT)

Prerequisites

• None.

Corequisites

• None.

Excluded Combination of Modules

• Global Business (ONLINE)

Aims

• To explore concepts and practices related to managing in a turbulent, dynamic global environment

Content

• Globalisation: forces, drivers, debates: the new competitive environment
• The Global Expansion of the Corporation – challenging traditional market expansion
• International business theories and frameworks
• The BRIC (emerging markets) economies and Bottom of the Pyramid strategies challenging the traditional market entry strategies of multinational corporations and transnational corporations
• Managing in organisations operating across borders: beyond strategy, structure, systems
• Typologies of international organisations – emerging new organisational forms
• Intra-firm collaboration
• Inter-firm collaboration: strategic alliances
• International entrepreneurship and small and medium size enterprises
• Mergers and Acquisitions

Learning Outcomes

• On completion of the module students should:
• have a critical understanding of the impact and interdependence of global events on the management of organisations;
• have an understanding of the paradoxical contradictions and tensions involved in global strategic management.

• On completion of the module students should:
• be able to critically evaluate the practical relevance of the theoretical concepts presented.

• Effective written communication skills
• Planning, organising and time management skills
• Problem solving and analytical skills
• The ability to use initiative
• Advanced skills in the interpretation of data
• Advanced computer literacy skills

Modes of Teaching, Learning and Assessment and how these contribute to the learning outcomes of the module

• Learning outcomes will be met through a combination of taught input, groupwork, case studies and discussion, supported by guided reading and specially-written self-study material.
• The summative assessment of the module is designed to test the acquisition and articulation of knowledge and critical understanding, and skills of application and interpretation within the business context.

Teaching Methods and Learning Hours

Summative Assessment

Formative Assessment:

Group presentation

■ Attendance at all activities marked with this symbol will be monitored. Students who fail to attend these activities, or to complete the summative or formative assessment specified above, will be subject to the procedures defined in the University's General Regulation V, and may be required to leave the University