Module BUSI5A815: East Asian Business and Management

Department: Management and Marketing

BUSI5A815: East Asian Business and Management

Tied To

• N2P109: Management
• N2P309: Management (Entrepreneurship)
• N2P909: Management (Supply Chain Logistics)
• N2PA09: Human Resource Management
• N2PC09: Management and Finance
• N2PD09: International Business
• N2PE09: Management (Management Consulting)
• N2R201: Management (with Integrated Studies)
• N5R201: Marketing (with Integrated Studies)

Pre-requisites

Corequisites

Excluded Combinations

Aims

• To enable students to engage different East Asian business systems in a critically informed way which identifies emerging trends and specialised management issues.

Content

• Comparative business systems.
• East Asian regional economic and business development and growth, including the East Asian economic miracle, crisis and recovery.
• Microeconomic units of growth in East, including theory of East Asian business groups, including positive and negative aspects.
• Chinese business groups, their positives and negatives and specific case materials (i.e. Shanghai Electric Group, Wanda Group, Fosun Group etc.).
• Internationalisation of Chinese business, in context of theory of emerging market MNEs.
• Japanese business and management, including keiretsu, their rise and fall.
• Japanese business systems as they relate to the emergence of Lean Production.
• South Korean business and management, including chaebol growth and restructuring

Learning Outcomes

• Have a critical appreciation of East Asian regional economic and business dynamics;
• Have an advanced understanding of leading national (Japanese, South Korean, Chinese) business systems.

• Be able to compare and critically evaluate key East Asian business organisational and management preferences;
• Be able to anticipate/predict future developmental trends and issues;
• Be able to engage with problems and opportunities for developing East/West business relationships.

• Written communication; planning, organising and time management; problem solving and analysis; using initiative; computer literacy.

Modes of Teaching, Learning and Assessment and how these contribute to the learning outcomes of the module

• Learning outcomes will be met through a combination of lectures, seminars and guided reading.
• The assessment of the module, by written assignment, is designed to test students' knowledge and understanding of the subject-matter and their ability to apply it to the analysis of specific issues.

Teaching Methods and Learning Hours

Summative Assessment

Formative Assessment

Four multiple choice tests delivered via Learn Ultra.